Dental Technology Marketing That Speaks Your Language

Your Technology Deserves a Marketing Partner Who Gets It

At Buzzword Strategies, we don't just market to the dental industry—we were born from it. Our founder, Josh Cook, spent nearly a decade working inside dental technology companies, from innovative startups to industry leaders. He's marketed cutting-edge CAD/CAM systems, 3D printing solutions, and practice management software to every level of the dental ecosystem.

Now, he's built a team that thinks like you do and speaks the language your customers understand.

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Industry Veterans

We've Sat in Your Meetings

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Deep Industry Experience

Real-World Expertise

Our industry experts didn't learn about dental technology from Google searches. They have:

Launched products at major dental trade shows
Crafted messaging for FDA clearances & regulatory approvals
Built dealer networks & channel partnerships
Developed sales tools for lab & practice reps
Created technical content clinicians actually read

When you explain your technology to us, we get it. No learning curve. No wasted time translating industry jargon.

Expert Training

We Think Like You

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Team Excellence

Deep Industry Training

Every team member undergoes intensive dental industry training led by experts. They learn:

Crown vs. bridge differences & messaging impact
How labs evaluate technology investments
What drives clinician adoption of digital workflows
The regulatory landscape you navigate daily
Why integration matters more than features

This isn't generic marketing with dental keywords. This is strategic communication built on deep knowledge.

Buyer Psychology

We Know Your Market

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Sales-Aligned Marketing

We Know Your Buyers

Dental Labs? We understand they evaluate ROI on every penny & compare to traditional workflows.

Clinicians? They want peer validation, clinical evidence & seamless integration.

Channel Partners? We've created dealer materials & co-marketing campaigns that drive results.

Every strategy tailored to your specific buyer's journey.

Clear Translation

We Speak Their Language

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Technical to Practical

Benefits That Sell

We translate complex advantages into clear business benefits:

"Advanced STL mesh optimization"
→ "Design crowns 50% faster"
"Cloud-based case management"
→ "Access cases from anywhere"
"AI-powered margin detection"
→ "Fewer remakes, happier doctors"

Your innovation explained in terms that close deals.

Why Dental Technology Companies Choose Buzzword Strategies

We've Sat in Your Meetings

Our founder didn't learn about dental technology from Google searches. Josh Cook has:

Launched products at major dental trade shows
Crafted messaging for FDA clearances and regulatory approvals
Built dealer networks and channel partnerships
Developed sales tools for reps calling on labs and practices
Created technical content that clinicians actually read

When you explain your technology to us, we get it. No learning curve. No wasted time translating industry jargon.

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We Train Our Team to Think Like You

Every member of our team goes through intensive dental industry training led by Josh personally. They learn:

The difference between a crown and a bridge (and why it matters for your messaging)
How dental labs evaluate new technology investments
What makes clinicians adopt—or abandon—digital workflows
The regulatory landscape you navigate daily
Why integration matters more than features

This isn't generic marketing with dental keywords sprinkled in. This is strategic communication built on deep industry knowledge